I’ve 
              been interested in the political rhetoric of “family values” since the beginning of the phrase’s current incarnation and 
              popularity. In the 80’s, the Reagan years, a return to “family 
              values” was the rallying cry of political conservatives. You 
              might remember Dan Quayle making his famous swipe at the fictional 
              character Murphy Brown for her out-of-wedlock birth. Bob Dole used 
              the phrase “family value” in a televised presidential 
              debate to argue for returning America to its Judeo-Christian roots 
              (I have to wonder what his current touting of Viagra has to do with 
              that position). Family values was the message in speeches delivered 
              at the 1984 Republican National Convention, which the rest of my 
              family and I followed on television. That July, just weeks before 
              the convention, I had delivered my first child, my beautiful daughter 
              Catherine. Surrounded at home by my own family, including my in-laws, 
              in a powerfully-alive and completely-enveloping scene of new baby 
              and family sentimentality, I really felt the phrase’s resonances 
              in every fiber of my being. How could someone not believe in “family 
              values” at such a moment? Believe you me, I believed.  
            Yet how much were my 
              own special circumstances, as a post-partum mum, hormones in flux 
              and prone to tears at the drop of a hat, affecting my rational judgment? 
              Besides, it’s not like the phrase “family values” 
              didn’t exist before 1980, or before I had a baby, nor that 
              it remained the exclusive province of political conservatives. The 
              Democrats just as vigorously latched onto the expression, and it 
              was not unknown to Bill Clinton, despite it all. While the phrase 
              first reached the public consciousness in the Eighties, it still 
              retains its pull on the popular imagination. I trace the beginning 
              of the current “family values” phenomenon to a bit of 
              popular culture, a popular artifact, with which you may be familiar. 
              In the early 80’s I was living in New York. In that city and 
              its suburbs—and I would guess in Eugene, Oregon, where I now 
              live—the “Baby on Board” sign started appearing. 
              Plastered to car windows, these square shuddering yellow signs vibrated 
              in the back of Volvo station wagons to herald the arrival of a baby 
              boomlet. These signs assured my generation— in our thirties, 
              our biological clocks ticking away— that it was alright to 
              have children. Nor was the “Baby on Board” sign a signal 
              either political party missed. The capacity of “family values” 
              rhetoric to fit diverse political leanings could imply that the 
              phrase’s malleability renders it completely meaningless, so 
              bereft of import as to make an essay that considers its political 
              viability a waste of time. And yet the phrase still seems to resonate 
              powerfully throughout American culture. It was used in the late 
              Nineties by the Southern Baptists to explain their boycott of Disney, 
              and currently it’s a code phrase used by some 74,000 Web sites, 
              as my Alta Vista search for “family values” staggeringly 
              proved.  
            Although I come to the 
              issue with a number of preconceived notions, I've been trying to 
              sort through my own emotional responses to the phrase and topic 
              in order to dissect what makes the coinage “family values” 
              such a powerful political tool. To engender some kind of understanding, 
              I’ve divided this essay into three parts. In the first, in 
              order to situate “family values” historically, I'll 
              give an example from the ancient world. Then, after looking at some 
              family values rhetoric and facts about families in contemporary 
              America and Europe, I will go on in part two to explain the two 
              things that I think give “family values” its unceasing 
              appeal and political usefulness. After looking again at the contemporary 
              scene, I will suggest that the political weight of family values 
              is inextricably tied to women’s issues: the rhetoric of “family 
              values” is consistently used as a wedge in a larger effort 
              to reduce women’s freedom and discourage gender equity. These 
              last two things, women’s freedom and gender equity, are, for 
              me at least, foundationally important to a just society.  
            Part 
              One:  
              The ancient politics of “family values” 
            Will Durant calls it 
              the “most important social legislation in antiquity.” 
              He's referring to the laws promulgated by the emperor Augustus between 
              18 B.C.E. and 9 CE, the “Julian laws of chastity and repressing 
              adultery” and the Lex Papia Poppaea. These laws “encouraged 
              marriage and the procreation of children,” “penalized 
              the unmarried or childless of both sexes” and “benefitted 
              men and women with children by various privileges” (Jones, 
              132). For instance, as the number of her children increased, a woman 
              paid less taxes on the property she brought into the marriage until, 
              after three children, her tax liability went down to zero. Furthermore, 
              the mother of three children or more received the ius trium liberorum, 
              meaning that she got to wear a special garment that made visible 
              the privileges attendant upon her married motherhood. Those privileges 
              included, in the original legislation, “freedom from the power 
              of her husband” (Durant, 224). This last provision didn’t 
              carry the day. Its critics argued that emancipating a woman from 
              her husband’s decrees fomented danger, and soon enough the 
              law was changed. Furthermore, we should note that these tax breaks 
              and privileges were extended only to Roman patricians, not to the 
              plebeian classes. In fact, Augustus’s impetus for crafting 
              the legislation to encourage marriage and family came from his worry 
              that, because the patrician classes were not reproducing at a rate 
              comparable to the plebeians, Rome ran the risk of seriously diminishing 
              the numbers and power of its ruling elite.  
            We can see in the Roman 
              emperor Augustus’s legislation some of the hallmarks of the 
              “family values” political rhetoric still in use today. 
              Augustus’s legislation was openly class-oriented and geared 
              towards Rome’s already-privileged patrician classes. I would 
              suggest that much of today’s political rhetoric of family 
              values— the kind of thing visible in many of those 74,000 
              websites— conjures an ideal two-parent suburban family, with 
              a median income of just over $60,000. That's the figure the year 
              2000 US census gives for the median income of married couples with 
              children. About 60% of American children live with their married 
              biological parents— that describes my kids and their comfortable 
              suburban Eugene life pretty accurately. This kind of family remains 
              in the majority of American households, although the numbers have 
              certainly shifted rather dramatically since 1970, when 82% of children 
              lived with both biological parents. Interestingly, the year 2000 
              census lists the median income for once-married women raising children 
              on their own as $19,934, less than a third of the married household's 
              $60 K income, while the married parents’ income itself rises 
              to almost $73,000 when both parents work full-time. When only the 
              father works in a married couple, the median income is $45,315.  
            If you're keeping track 
              of the math, you've probably noticed that, even for full-time work, 
              women are paid much less than are men. As Nancy Fraser of Northwestern 
              asserts, women's earnings are less than 70% of men’s, and 
              much of women’s labor is not compensated at all, plus “many 
              women suffer from ‘hidden poverty’ due to unequal distribution 
              within families” (598). For mothers who have never married, 
              the median income is a paltry $13,048, a figure that is below the 
              current poverty line. On the other hand, in the United States in 
              the year 2000, the median income for solo fathers is $32,427; these 
              solo fathers account for only 2.5% of living arrangements for children, 
              while single mothers account for nearly a quarter of households 
              with children. The disparity between men's and women's wage-earning— 
              between the high figure of just under $20 K for women and the low 
              figure of over $32 K for men— is striking. As Iris Young succinctly 
              states, “Most economically well-off women and children are 
              economically dependent on a man” (544). Or, as Andrew Hacker 
              puts it, “The ‘family values’ credo according 
              to which youngsters are served best by having a full-time mother 
              is reserved for those who have found and kept a husband who can 
              foot the bills” (63).  
            Augustus’s legislation, 
              even though it concerned both men and women, and even though it 
              worked against the interests of the childless members of both sexes, 
              linked upper-class women's childbearing capacity to economic, political, 
              and social rewards that included a measure of freedom. Even then, 
              however, the question was the extent to which women could be free 
              and independent. In imperial Rome at the time of Augustus, the three-child 
              woman gains economic and social rewards— for a moment. Then 
              the reward of freedom is rescinded on the basis of principle, if 
              not fear: women with economic freedom and reproductive success can 
              spell trouble. That fear persists today, and many of the Web sites 
              that use “family values” in their rhetoric are quite 
              up-front in certifying the value of women's dependence on men— 
              what in ancient Rome was embodied in the paterfamilias— on 
              religious grounds. But religious groups are not alone in their approach. 
              “Family values” and the group of philosophers called 
              “the new familialists”— William Galston, Barbara 
              Dafoe Whitehead, Jean Bethke Elshtain, David Blankenhorn, Christina 
              Hoff Sommers— essentially argue the need for public policy 
              to support the male-centered family. Clearly, as evident in the 
              census statistics I’ve cited, economics in America already 
              favor that arrangement, with or without government intervention. 
              So why is it that nearly one out of four American children lives 
              with only her mother? Or, to provide a contrast, why is it that, 
              according to Sarah Lyall of the New York Times, 49% of births in 
              Norway were to unwed parents? (As Lyall reports, in Britain the 
              number is 38%, and in France 41%, and these births apparently come 
              with no stigma attached.)  
            How American society 
              manages the tie between women’s economic freedom and childbearing 
              appears in the glaring American census statistics I've just quoted, 
              which demonstrate the single mother’s disadvantages, while 
              at the same time the figures from Europe suggest a sea-change in 
              attitudes and a real difference from the American picture. As Lyall 
              says, “Buoyed in part by policies that allow them substantial 
              financial grants even when they return to work and start earning 
              money, single mothers in many European countries are considerably 
              better off than in the United States, where some 45% to 50% of single 
              mothers live beneath the poverty line.” The new familialists, 
              along with the conservative Christian websites I visited, touted 
              the value of the stay-at-home mom. Yet think of the cognitive dissonance 
              between this position—the value of a full-time mother— 
              and attitudes that shape public policy towards poor single mothers: 
              the popularity of “welfare-to-work” apparently sees 
              no public benefit in supporting the stay-at-home welfare mom. Instead, 
              the great success of the Clinton administration’s welfare 
              reforms was to put that poor single welfare mother to work. Thus, 
              the “family-values” rhetoric divides along class lines, 
              re-establishing privilege and ignoring the real needs and real lives 
              of mothers and children in the one-in-four households where children 
              live with a mother only. Cognitive dissonance continues in the way 
              American cultural stories— our movies, our television shows— 
              idealize both the stay-at-home mom and the self-realized woman executive. 
              Well, maybe a little less the executive, in the wake of Martha Stewart.             
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